The impact of branding on your startup growth

The impact of branding on your startup growth

Over the last few years of having worked with startups and scaleups across various industries, if there’s one thing I recommend to everyone to increase their probability of success is – BRANDING. Yes, the impact of branding is way more than just a look and feel...
Unpopular opinion on launching a new business!

Unpopular opinion on launching a new business!

Launching a new business can be as exhilarating as it can be bewildering or let’s say overwhelming. If you’re an entrepreneur who’s just about to take your idea to the market, you’re most likely juggling with a thousand details to make sure your plan has the potential...