Exploring the Marketing Overlaps and Distinctions in DeepTech and Agri-/FoodTech As a marketer with extensive experience in both Agri-/FoodTech and DeepTech, we are frequently asked about the key similarities between these two industries. This question is...
This is part 2 of a blog discussing the key differences between ESG and CSRD, and the opportunities CSRD presents for making a significant impact in marketing. This section focuses on the real opportunities for companies in the food industry in complying with CSRD....
Part 1 – Addressing the Key Differences between ESG and CSRD Becoming the First Climate-Neutral and Fully Circular Continent Starting in 2025, companies will be mandated to report on ESG (Environment Social Governmental) factors under the European Corporate...
Introduction In today’s eco-conscious world, consumers are more selective than ever about the food they consume. They are increasingly rejecting processed, chemically laden products in favor of healthy, sustainably sourced alternatives. Businesses are taking...
When you’re running a B2B SaaS company, your sales cycle is the lifeblood of your business. If you don’t have a clear and effective process, you’re not just risking your growth, but also your entire existence. As per studies and surveys, the average...
Learn about our tried and tested sales methodology. Ask any sales manager, and they will tell you that sales are chaotic. That’s because all customers are different, their needs are different, and their behavior is unpredictable. To navigate this highly...
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